Breathe California - Thumbs Up! Thumbs Down! Research Project


Cause Areas


It's flexible! We'll work with your schedule.


909 12th StreetSacramento, CA 95814


We are looking for students age 14-22 who like watching movies and have a passion for tobacco prevention.

Become a Thumbs Up! Thumbs Down! Movie Reviewer while we still have spots available. Reviewers receive training, attend one meeting per month and get to see at least one movie a month for FREE, all while earning community service hours.


  • Be between the ages of 14-22
  • Attend one initial 1-2 hour training session
  • Provide own transportation to and from TUTD meetings (usually held on the 2nd Monday of each month from 4pm-5pm at Breathe’s downtown Sacramento office)
  • Have access to an email account
  • Represent the organization as a non-smoker


Carry out an analysis of tobacco depiction in movies

  • Review movies for tobacco content and perceptions using the TUTD methodology
  • Attend and participate in monthly meetings held year round
  • Complete review sheets and provide movie tobacco summary by target date given
  • Promptly communicate with staff via email as necessary
  • Recruit friend, family, and classmates to participate in TUTD


Raise the level of awareness of young people about tobacco use and inoculate against pro-tobacco messages found in the media

  • Participate in the ceremony at the annual Breathe Youth Media Awards
  • Share information learned through TUTD with friends, family, and classmates
  • When able, present TUTD information to other organizations and groups
  • Serve as spokespersons for TUTD and the organization (after receiving special training from communications staff)
  • Earn community service hours
  • Earn letters of recommendation for scholarships and college admission

Our next reviewer training is on April 12th, from 4-6pm, at our office located at 909 12th Street, Sacramento, CA 95814. Applications can be downloaded at

For more information about this project or the training, contact Claire Garcia at (916) 444-5900 ext. 218 or email


  • Youth Services
  • Community Outreach

Good Match For


Requirements & Commitment

  • Must be at least 14
  • Orientation or Training
  • 4-10 hrs/month
  • Be between the ages of 14-22. Attend one initial 1-2 hour training session.

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