Marketing gets animals home! Marketing is extremely important to the work Milwaukee Pets Alive does. From recruiting the need for foster homes that save animals’ lives, to spreading the word about our adoptable animals (and when one animal gets adopted, that means another can be saved!), to letting residents of Milwaukee (and SE Wisconsin) know about our special events that help fund the life-saving, to increasing overall general awareness about the important work we do and why it's so important for Milwaukee’s companion animals - marketing is integral to the success of our nonprofit organization.
The Marketing Coordinator will use anywhere from traditional to guerrilla marketing techniques (as well as good old fashioned creativity!) to let our community know that Milwaukee Pets Alive is rescuing those animals passed over by other rescues and shelters for which we are their only hope for life - and we need the communities help in a big way to save these precious lives!
The Marketing Coordinator will develop relationships with the press, media, and throughout our community to make Milwaukee Pets Alive a household name when it comes to saving lives of Milwaukee’s companion animals and a go-to source on animal welfare-related topics and will increase MPA’s presence in all media outlets in Milwaukee and SE Wisconsin.
The Marketing Coordinator will increase Milwaukee Pets Alive's use of more traditional marketing concepts and outlets to reach those who care about animals that may not use social media/online tools or only use them infrequently. Will also apply targeted marketing strategies to help match animals with special needs with individuals with the right environment to meet those needs.
The Marketing Coordinator will increase Milwaukee Pets Alive's physical presence in the community through outreach/marketing events separate from or in collaboration with Special Events.
The Marketing Coordinator will work with the MPA Special Events Coordinators to assist with promoting upcoming MPA events.
The Marketing Coordinator must attend the monthly MPA All-Volunteer meeting to communicate with other volunteers to share both what they are working on as well as hear what others in the organization are working on and how that impacts Marketing. The Marketing Coordinator must also attend any additional meetings deemed necessary for proper planning by the Marketing Lead and other Marketing Coordinators. Marketing coordination tasks are done outside of planning/all-volunteer meetings on your own or in collaboration with other volunteers.
Looking for motivated, self-starters with initiative and drive to work hard in this role for the special animals of our Milwaukee community who are counting on us to save their lives!
Marketing experience not required, but very welcome if you have it. Creativity is a must!
- Marketing & Communications (Mar/Com)
- Marketing Strategy & Planning
- Public Relations
Good Match For
Requirements & Commitment
- Must be at least 18
- Orientation or Training