Marketing Specialist (Virtual)

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The Africa In Me is a 501(c)(3) non-profit organization with a diverse workforce of volunteers of all ages and ethnicities who help to improve the lives of those we serve.

AF. IM is dedicated to serve and bring relief to the less fortunate families.

By providing lifesaving food and clean water to drink, we are giving the poor a chance at a better future, and showing them God’s love.

Here, you can build a volunteer experience where you make meaningful differences in the lives of others as we fulfill our mission to feed the hungry, love and serve.

Check out our website, follow us on LinkedIn and like us on Facebook!

JOB DUTIES / RESPONSIBILITIES:

The marketing specialist is responsible for content creation for the website and social channels, campaign data analysis and reporting, and event planning and coordination. The marketing specialist will also support campaign development and execution.

• Create, maintain, and distribute a daily lead report and monthly marketing reports showing achievement of critical metrics regarding lead generation, content creation, website traffic, and other KPIs
• Optimize marketing and lead-nurturing processes through email, content, events, and social channels.

QUALIFICATIONS / REQUIREMENTS:

• Proficiency with Microsoft Office and Google Analytics required, experience with Google Adwords a plus
• Google web analytics/tracking/tag manager
• Excellent written, communication, and presentation skills
• Proven ability to manage social media channels and website
• Experience in SEO, SEM and data analytics
• Ability to deliver results in a dynamic, highly collaborative environment
• Excellent copywriting and copy-editing skills
• Highly organized
• Strong computer literacy
• Strong attention to detail