Marketing Coordinator

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The Marketing Director holds ultimate responsibility for the organizations marketing activities and oversees the development and delivery of a fully integrated marketing strategy for the business.

Duties of the Marketing Director:

• Development and implementation of the Brand strategy.

• Developing the marketing strategy for new and existing products

• Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.

• Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations

• Guiding the day to day activities of the marketing team.

• Ensuring that the marketing objectives are implemented by the marketing team.

• Work closely with product management team to define marketing materials and programs.

• Manage social media presence and direct programs to improve social media reputation and recognition.

• Developing and delivering marketing and communications strategies for the organization.

• Undertake continuous analysis of competitive environment and consumer trends

• Bachelors or Masters degree in Marketing

• Proven track record of success in senior marketing roles.

• Confident, driven and dynamic leader.

• Entrepreneurial mindset with the ability to spot original branding opportunities.