Committee Member: The Longest Day

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Looking for people in MN and ND for this opportunity.

The Longest Day is a team event to raise funds and awareness for the Alzheimer's Association. Held annually on the summer solstice, the duration of this sunrise-to-sunset event symbolizes the challenging journey of those living with the disease and their caregivers.

Teams are encouraged to create their own experience as they fundraise and participate in an activity they love to honor someone facing the disease.

Task Force Members

• Participate in monthly/bi-monthly calls

Recruitment

• Recruit new teams (suggest minimum of five per Task Force member).
• Assist with the marketing and promotion of the event.
• Brainstorm a target list of potential new teams.
• Make phone calls, send emails and make in-person visits to prospective teams.
• Cultivation of new team leads.
• Cultivate new teams -- thank them when they register
• Provide ongoing support and fundraising ideas.
• Communicate with Team Captains on a monthly basis.
• Thank Team Captains for their efforts and recognize their successes.

Retention

• Connect via email or phone (preferably) with past Team Captains.
• Ask them to participate again.
• Discuss how often and which method of contact they prefer.
• Ask them about their 2014 experience, what went well, what could improve.
• Provide ongoing support and fundraising ideas as needed.
• Thank Team Captains for their efforts and recognize their successes.

Supportive Role

• Prepare and send out hand written thank-you notes upon registration and post-event.
• Research prospective teams online.
• Gather information for prospective teams and share with the Team Task Force.
• Send emails to prospective team leads.