Research

Latest Thinking in the Industry

We've gathered research studies involving employee volunteering, community involvement, social responsibility and corporate citizenship. Need to build the case for an Employee Volunteer Program? This is the place to start.

2010

CECP: Shaping the Future - Solving Social Programs Through Business Strategy

CECP presents this study which is the result of a collaborative project with McKinsey & Company. The report draws on over a dozen interviews with leading global CEOs to develop a pathway to sustainable value creation from a company's corporate social responsibility program in 2020.

UnitedHealthcare® / VolunteerMatch Do Good Live Well Study

What are the physical and mental health benefits of volunteering? Are those who serve happier and healthier than those who don't? What are their attitudes toward workplace volunteering? In order to educate the public about volunteering and its associated benefits, UnitedHealthcare® partnered with VolunteerMatch to gather insights on the power of volunteering on personal well-being.

2009

Fidelity® Charitable Gift Fund Volunteerism and Charitable Giving in 2009

Americans who volunteer their time and skills to nonprofit organizations donate an average of 10 times more money to charity than people who don't volunteer, according to this study from Fidelity® Charitable Gift Fund and VolunteerMatch.

Building Reputation Here, There and Everywhere: Worldwide views on local impact of corporate responsibility

A joint report produced by the Boston College Center for Corporate Citizenship and Reputation Institute that explores statistics on the public's view of companies in 27 countries, looking at factors that appear to be shaping viewpoints of corporate reputation and responsibility across countries.

The State of Corporate Citizenship in the United States 2009: Weathering The Storm

The fourth biennial survey, produced by Boston College Center for Corporate Citizenship, studies the attitudes and actions of senior executives in small, medium and large businesses regarding corporate citizenship. The 2009 survey explores in greater depth the challenges of integrating corporate citizenship into core business practices and how tough economic times have impacted these practices.

Redefining Value in A New Economy

What does the recent economic turmoil hold for corporate social responsibility? From the 2009 VolunteerMatch Client Summit Keynote Address, Raphael Bemporad and Mitch Baranowski, Co-Founders of brand strategy firm BBMG, share new research on America's increasingly conscious consumers, best practices for meaningful employee engagement and actionable insights to build innovative, engaging and authentic brands from the inside out.

2008

Past. Present. Future. The 25th Anniversary of Cause Marketing.

Cone, Inc., released their latest research, the 2008 Cone/Duke University Behavioral Cause Study and the 2008 Cone Cause Evolution Study. They updated their 15 years of longitudinal data examining Americans' expectations of companies to support causes, and they have captured actual behavioral data that proves cause can significantly impact actual consumer choice and increase sales. In celebration of the 25th anniversary of cause-related marketing, this report examines these findings, discusses the most significant cause-related milestones of the past 25 years, provides a look into the Socially Responsible Consumer and much more.

Tell Your Story: Extend Your Brand Through Corporate Social Responsibility

In a new seminar delivered in December, UC Berkeley Professor Kellie McElhaney shared research and examples of how companies can extend their brand with effective Corporate Social Responsibility programs that connect to a company's Core Business, Core Strengths and Tell a Story.

2007

Nearly Two-thirds of Gen Y Employees Surveyed Prefer Companies that Let Them Volunteer Skills

New research shows that companies that help employees volunteer with nonprofit organizations could have a leg up with recruiting Generation Y (18-26 year-old) talent. Nearly two-thirds of the respondents (62%) in the 2007 Volunteer IMPACT survey by Deloitte & Touche USA said they would prefer to work for companies that give them opportunities to contribute their talents to nonprofit organizations.

2006

Identifying Enablers of Nonprofit High Performance

Accenture surveyed 200+ nonprofit executives to get their perspectives on how individuals and businesses can better help nonprofits achieve higher levels of performance.

Corporate Volunteer Reporting Standards 2.0

One can not improve what is not measured, and one can not effectively measure and benchmark results without reporting standards. Understanding that, the Bay Area Corporate Volunteer Council working with local corporate leaders, including VolunteerMatch, initiated the development of standard definitions to measure community involvement, track trends, establish program benchmarks and encourage better practices.

Volunteers and Nonprofits Overlooking Opportunities to Maximize Impact

This survey, conducted by Deloitte & Touche USA LLP and the Points of Light Foundation of nonprofit executives and volunteers from corporate America, showed that nearly 9 out of 10 nonprofit leaders generally agree that volunteers' workplace skills are valuable. Working professionals shared a similar view, as 73% of them believe workplace skills are valuable to nonprofits.

2005

Expanding the Boundaries

Volunteers of America and The Center for Corporate Citizenship at Boston College studied the aging of the nation's labor force and suggest ways the private and public sectors can tap into the talent and energy of the Baby Boom generation to invigorate volunteer programs and prepare others for a lifetime of volunteering.

How Volunteering Shapes Professional Success

Volunteerism is powerful because it is a catalyst for leadership. As this study makes clear, volunteerism translates directly into leadership skills that benefit participants' professional development, and indirectly benefits employers and the community at large. Both the community and the workplace are enhanced and enriched when community service is encouraged and rewarded, in other words.

Measuring Corporate Volunteerism

VolunteerMatch was pleased to be the lead sponsor of a 2005 research study by LBG Associates that highlights the commitment leading U.S. corporations are making to volunteerism and introduces a new model for understanding the key components of success.

Measuring Employee Volunteer Programs: The HR Model

The Center for Corporate Citizenship at Boston College and the Points of Light Foundation undertook this study to examine the value-added benefits of employee volunteering specific to achieving human resources goals.

State of Corporate Citizenship

The biennial "State of Corporate Citizenship" research and report is published by the Business Civic Leadership Center of the U.S. Chamber of Commerce in partnership with the Center for Corporate Citizenship at Boston College and with support from The Hitachi Foundation. It takes an in-depth look at the attitudes and behaviors of business executives from small, medium and large businesses from across the United States.

Value of Volunteer Time

The value of volunteer time is based on the average hourly earnings of all production and nonsupervisory workers on private nonfarm payrolls (as determined by the Bureau of Labor Statistics). Independent Sector increases this figure by 12 percent to estimate for fringe benefits.

Volunteering in the United States

The Bureau of Labor Statistics includes a volunteer supplement to its Current Population Survey. The purpose of the volunteer supplement is to obtain information on the incidence of volunteering and the characteristics of volunteers in the United States. In 2005, 65.4 million people volunteered at least once between September 2004 and September 2005.

2004

How the Internet Has Changed Volunteering

Based on VolunteerMatch research and published in The Journal of Volunteer Administration, this study examines how the internet is changing the process and experience of volunteering for both volunteers and nonprofits.

Volunteer Management Capacity in America's Charities and Congregations

Volunteers can boost the quality of services in charities and congregations while reducing costs. However, these organizations are not always fully equipped to make the most of their volunteers.

VolunteerMatch User Feedback Study

In partnership with Peter D. Hart Research Associates, VolunteerMatch surveyed over a thousand nonprofits and volunteers to better understand who they are, what they think about volunteerism and why they are using VolunteerMatch.

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Posted 03/03/2015 by Tessa Srebro

Employee volunteers that go above and beyond deserve recognition. Rewards and awards programs offer your employees incentive to get involved, fun competition with their coworkers, and a feeling of being appreciated. But we think these volunteer champions deserve something more ... Continue reading ... more >

Posted 03/02/2015 by Tessa Srebro

The CSR Food for Thought series is a roundup of relevant news from around the web that you may have missed last week, presented to you in one bite-sized blog post every Monday. Follow us on Twitter for CSR news and ... Continue reading ... more >

Posted 02/24/2015 by Tessa Srebro

VolunteerMatch caught up with some of the speakers, sponsors and presenters from the 2014 VolunteerMatch Client Summit and asked them what they thought about the event and about corporate volunteerism. We heard from General Motors, MGM Resorts International, and ConAgra ... Continue reading ... more >

Posted 02/23/2015 by Tessa Srebro

The CSR Food for Thought series is a roundup of relevant news from around the web that you may have missed last week, presented to you in one bite-sized blog post every Monday. Follow us on Twitter for CSR news ... Continue reading ... more >

Posted 02/20/2015 by Tessa Srebro

If your company currently has an employee volunteer program (EVP), that’s amazing! EVPs increase employee satisfaction and retention, and can be a key tool for recruiting top talent. A formal EVP also allows you to track results, so you can ... Continue reading ... more >

Posted 02/17/2015 by Tessa Srebro

At VolunteerMatch, we’ve talked and talked (and talked and talked) about the benefits of employee volunteer programs, including volunteer time off (VTO). In this series of posts, we’ll interview some of our own employees to find out how they spend ... Continue reading ... more >

Posted 02/13/2015 by Tessa Srebro

The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post. Follow us on Twitter for CSR news and trends throughout the week: @VM_Solutions. This week’s roundup ... Continue reading ... more >

Did You Know?

Both customers and employees report that they would recommend a company for its products and services, or as a place to work, because of good corporate citizenship.

"Employee volunteering best supports HR areas like professional development, recruitment, morale, loyalty and teamwork. HR departments that do not leverage employee volunteering for HR purposes are missing a key opportunuty for substantial gains in employee performance and productivity."
According to a 2005 report from the The Center for Corporate Citizenship at Boston College, the ability to easily learn about existing volunteer opportunities and/or connect with a volunteer program is "a significant factor in [individuals'] decision to participate." The report also found a high level of interest in "company websites as clearinghouses for individuals to match their interests and skills" with the right volunteer experience.
Engage your employees, consumers, or students! VolunteerMatch provides the tools that make community involvement easy.