Best Practice Network Webinars

What are the trends, challenges and opportunities facing businesses that are committed to volunteer engagement? Our Best Practice Network Webinar Series brings together thought-leaders in employee volunteering and corporate social responsibility to explore how you can elevate your program for social good.

The BPN Webinar series is free and open to the public. Interested in joining a BPN Webinar as a speaker? Contact Casey Brennan at cbrennan@volunteermatch.org.

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List of Past Webinars

Upcoming Webinars

Big Events: How To Plan the Perfect Corporate Day, Week or Month of Service

David Levinson and Vicki V. Carayiannis

Service events organized around a specific day, week or month are a great way for companies to showcase their commitments to service and activate employees to take part. In fact, a recent study from VolunteerMatch found that nearly three quarters of highly effective employee volunteer programs host a signature service event. But pulling off these large and focused events is not easy – it takes a mix of strategy, event planning, communication and enthusiasm to make them a success.

Join us for a session that will open your eyes to the possibilities of service events, and how to plan the perfect day, week or month of service at your organization.

David Levinson of Big Sunday, a nonprofit with a mission to build community through community service, to learn what it takes to start a day of service from scratch. Vicki Carayiannis of FedEx will share stories and inspiration for starting and continuing successful service events, drawing on her experience in organizing the company's annual FedEx Cares Week.

David Levinson is the Founder and Executive Director of Big Sunday. At Big Sunday, the idea is that everyone has some way that they can help somebody else. Big Sunday started as a single day of community service, and now offers all kinds of volunteering and giving opportunities all year 'round, for more than 50,000 people throughout California. In 2009 David was named Best Nonprofit Leader in California by Governor Arnold Schwarzenegger, First Lady Maria Shriver, and CaliforniaVolunteers. His book, Everyone Helps, Everyone Wins; How Absolutely Anyone Can Pitch In, Help Out, Give Back and Make the World a Better Place was published by the Hudson Street Press in 2010.

Vicki V. Carayiannis, a 29-year employee at FedEx, is responsible for the development and implementation of a global volunteer strategy for FedEx.

A winner of two Five Star Awards, the company's highest award for performance, Vicki has served in several different positions during her tenure including Government Affairs, Ground Operations, Human Resources, and Corporate Communications. Managing the United Way campaign for five years, FedEx increased their donations from $15 million to $16 million in one year. One of her most exciting and memorable experiences was serving as project manager for the building of the World War II Memorial in Washington, DC.

Vicki is involved in her community and serves on local boards including March of Dimes, Memphis Regional Food Bank, Volunteer Mid-South and FedExFamilyHouse. An event organizer at heart, Vicki has organized and chaired numerous events for the March of Dimes, First Works, Big Brother's Big Sisters and founded her own 501(c)3 called Have a Heart to feed the homeless. Her charity work with March of Dimes put Memphis in the top three cities in the nation for fundraising with the Signature Chef's event.

Tuesday, 11/13
10:00AM - 11:00AM PT / 1:00PM - 2:00PM ET
Click here to register.

Show Me the Value: Committing to Impact Measurement

Lauren-Farron

Do your volunteer programs generate social and business value? Apollo Group and True Impact share how measuring employee volunteerism helps to prove - and improve - your impact on society, employees, and the company's bottom line. Learn tips for how to leverage impact data to communicate with leadership and guide continuous program improvement.

Farron Levy, president and founder of True Impact, specializes in triple-bottom-line assessments, having helped a broad range of companies and their nonprofit partners evaluate the impacts of their social and environmental investments. Farron is a member of the Reimagining Service Council. He earned an MPP in Business and Government Policy from Harvard University, and a BS with university honors from Carnegie Mellon University.

Lauren Keeler is the Director of Community Engagement for Apollo Group working to help support the organization's nonprofit partners through engaging staff, students, faculty and alumni in high impact opportunities to give back. In her role she engages internal stakeholders in the CSR and engagement conversation to promote community engagement and volunteerism as an essential part of the workplace.

Monday, 12/3
10:00AM - 11:00AM PT / 1:00PM - 2:00PM ET
Click here to register.

Past Webinars

Planet Brands: Changing Behavior for Sustainable Social Good

David Willans

This webinar will introduces "Planet Brands", a new piece of thought leadership developed by Futerra Sustainability Communications, on the brands that have the potential to drive global, sustainable behavior change.

Behavior change is a hot topic and drawing on a decade of research David Willans, Director of Futerra+, will share his expertise on how brands can positively influence consumer behavior to encourage more sustainable lifestyles. Some brands are already 'leveraging' their power to change our behaviors and Futerra has direct experience of how powerful this can be as a potential tool for sustainable development. Futerra recently launched the 'Planet Brands Index' containing the 100 brands that they believe can help us all live greener, safer, and more sustainable lifestyles. These are brands that could change the behaviors of billions, for a better future. But they remind us that being named on the Planet Brands Index isn't a mark of achievement; it's a call to action.

During the webinar you are taken on the Planet Brands journey where you'll be provided with further invaluable insights from Futerra's second behavior change installment 'The Planet Brands Guide' due to launch in October 2012. You will leave this session with an understanding of what consumer behavior change is and how brands can change behavior using Futerra's 3Ps of behavioral marketing: Product, Persuasion and Placement. This will be an energetic webinar packed with tips, tools and tactics, complemented by a variety of case studies to bring this learning experience to life.

Futerra is one of the first international communications consultancies to specialize solely in sustainable development and corporate social responsibility. It offers the full range of communications services from internal engagement, PR and strategy, to design, digital, web, and brand development.

David Willans has been working in sustainability communications for over a decade. He is a strategist by trade. He has worked with a wide range of sectors and businesses, developing communications strategies for clients including Nike, Asda, Kingfisher, Unilever and the UN. Having previously led Futerra's strategy and creative teams, David is now Director of Futerra+. Here he is developing new ways Futerra can apply creativity to make sustainable development desirable.

He holds a Masters in sustainable development, has judged the IEE Energie Cities and One World Media awards and was a member of the UN Sustainable Lifestyles Taskforce.

Recorded 10/30/12
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Pro Bono Service on Steroids: International Corporate Volunteering

Amanda MacArthur and Pascale Sejean

While general volunteerism has been a key pillar of corporate philanthropic programs in the past, many companies have discovered how to align their employees' interest in service with strategic business priorities. Through International Corporate Volunteering (ICV) employees use their professional skills and business training to help social enterprises and nonprofits expand or improve services. These assignments have proven to be powerful experiential learning opportunities that develop employees into the next generation of global business leaders.

Learn about International Corporate Volunteer programs (ICV) and find out why companies like PepsiCo are sending their top employees on extended volunteer assignments abroad.

Amanda MacArthur from CDC Development Solutions and Pascale Sejean, co-founder PepsiCorps, provide an overview of ICV that dive deep into trends, best practices and profile the new PepsiCorps program.

Pascale Sejean is a founding member of the PepsiCorps Program established at PepsiCo in 2010. PepsiCorps is PepsiCo's Leadership Development Program focused on the vision of Performance with Purpose. In her full time job, Pascale is a New Business National Account Sales Manager in the Foodservice Channel. Prior to moving into Sales, Pascale held a variety of FP&A, Controllership, and Planning roles within Finance over 8 years. Pascale is a graduate of McGill University and holds a Bachelor of Commerce.

Amanda MacArthur is a Vice President at CDC Development Solutions where she leads the organization's Global Citizenship and Volunteerism Practice Area, which includes the International Corporate Volunteer and MBA Programs divisions. In this role she has designed and managed employee engagement programs around the globe for IBM, Dow Corning, PepsiCo, FedEx, Deloitte and others. Prior to this Ms. MacArthur, managed headquarters operations for USAID-funded programs in Azerbaijan, Bahrain, Bulgaria, Central Asia, Jamaica, Nigeria, and Romania, and other donor-funded programs in Nigeria. Prior to joining CDS, she lived in Russia, Scotland and Paraguay. Ms. MacArthur is a magna cum laude graduate of Colgate University in Hamilton, New York.

Recorded 10/4/12
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What's the Difference? Exploring the Convergence of Cause Marketing & CSR

Dave Stangis and Craig Bida

Cause marketing and corporate social responsibility (CSR) are nearly interchangeable terms today - but this hasn't always been true. In fact, ask some experts and they'll have very distinct descriptions of what each means and how they come to life within an organization.

So what has caused these two separate practices to become synonymous? What do these practices look like today? How are these practiced differently from the past?

Craig Bida of Cone Communications and Dave Stangis of Campbell Soup Company discuss the narrowing divide of cause marketing and CSR, and what these practices look like today at companies. Craig and Dave share the latest research and their decades of experience helping to bring social good to companies.

Dave Stangis is Vice President, Public Affairs and Corporate Responsibility for the Campbell Soup Company and President of the Campbell Soup Foundation. Campbell is the world's largest soup manufacturer, and comprises other brands such as Pepperidge Farm, V8, Pace, Prego and Swanson.

Craig Bida is Executive Vice President of Cause Branding at Cone Communications. He brings more than 20 years of experience spanning the private, public and nonprofit sectors - successfully partnering with companies, government agencies and nonprofits to drive business growth, while addressing pressing societal needs. Most recently, Craig worked for 11 years in marketing at Procter & Gamble, where he led marketing and business strategy on some of the world's leading brands, including Duracell, Braun and PUR.

Recorded 9/13/12
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The Radically Engaged Business: A 2012 VolunteerMatch Client Summit Encore Presentation with Carol Cone

Carol Cone

On May 17, 2012 Carol Cone wowed attendees at the 2012 VolunteerMatch Client Summit in San Francisco, CA. We've invited "the mother of cause marketing" back for an encore presentation, so that you can share in this inspiring session!

Through a presentation on the "Radically Engaged Business," Carol Cone will share her thoughts and best practices on building a purpose-driven business and exploring the critical and evolving relationship between employee engagement and groundbreaking citizenship programs.

Participants will learn the four key tenets of building a radically engaged business: Creating a gold-standard citizenship/purpose program, operationalizing that program, building a unique employer brand, and using your citizenship/purpose program to drive talent development.

At Edelman, Carol Cone provides strategic counsel to clients on the development of cause and public engagement strategies, as well as corporate and brand citizenship. She has a deep commitment to innovative research with consumers, executives and employees; she works with the firm's leadership to apply insights from Edelman’s annual goodpurpose Consumer Study, its Trust and Health Engagement Barometers, as well as create new insight reports and intellectual property.

Carol is internationally recognized for her work in the cause branding, corporate citizenship and strategic philanthropy arenas. For over 25 years, she has embraced a steadfast commitment to building substantive and sustainable partnerships between companies and social issues.

Recorded 8/15/12
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Small Business, Big Engagement: Trends and Best Practices in Using Social Media to Tell the Small Business CSR Story

Julie Dixon

Social media has emerged as an ideal platform for sharing a company's corporate responsibility story with its stakeholders. It's authentic. It's continuous. It's targeted. It's interactive. But as opportunities to inform, engage and activate stakeholders continue to grow with the changing technology, small businesses in particular can face challenges in adapting. What tools are worth the investment of time? How can compelling CSR content be developed and shared most efficiently, without sacrificing engagement?

Georgetown University's Center for Social Impact Communication (CSIC) recently conducted research on how small businesses are thinking about CSR, social media, and the intersection of the two. Join Julie Dixon, deputy director of CSIC, for an interactive discussion on trends and best practices, and recommendations on how smaller organizations can share their compelling stories of community involvement and employee volunteerism in ways that meet their unique limitations on resources, staff and time.

Julie Dixon is the Deputy Director of the Center for Social Impact Communication (CSIC) at Georgetown University, where she manages the day-to-day operations of the center including research, curriculum and partnership development, outreach and communications. She's the author of CSIC's recent publication "Small Business, Big Engagement," a comprehensive set of trends and best practices for small businesses looking to use social media to engage stakeholders in their socially responsible business practices. Follow her work at the center on Twitter at @georgetowncsic.

Recorded 7/25/12
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Social Media + Corporate Responsibility: How to Amplify and Measure Your Impact

Fenton Communications

Engaged employees. Greater transparency. Consumer feedback. Communicating impact. Measuring results. These are just some of the many reasons why companies increasingly use social media to bolster corporate responsibility goals. But with so many platforms and metrics to choose from, determining the right strategy for increasing and measuring engagement quickly gets complicated.

Fenton's SEE, SAY, FEEL, DO structure offers a proven and user-friendly approach for measuring and maximizing the impact of social media efforts. Join John Gordon, SVP digital, and Susan McPherson, SVP/Director of Global Marketing, for an interactive discussion that will address the SEE, SAY, FEEL, DO method and showcase how this framework can help strengthen your corporate responsibility initiatives.

Susan McPherson is senior vice president/director of global marketing at Fenton, where she focuses on creating visibility for the firm and its clients on a global scale while also continuing to help further grow the corporate responsibility practice. She's a regular writer and contributor for publications such as the Harvard Business Review and Triple Pundit and a leader on sustainability and global development issues who routinely speaks at industry conferences. McPherson hosts the popular bi-weekly #CSRchat on Twitter.

John Gordon is Senior VP of Digital in Fenton's New York office and manages the social media practice firm wide. In that position he works to create successful engagement campaigns by integrating strategy, technology and content for clients like American Jewish World Service, ASPCA and Stonyfield Organics. Gordon was formerly the director of new media at Spitfire Strategies. He is the author of Fenton's SEE, SAY, FEEL, DO guide to social media metrics that matter.

Recorded 6/28/12
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Impact at Work: Driving Positive Change by Encouraging Intrapreneurship

Net Impact

Tired of business as usual? Leverage the skills you and your employees have to bring real change to your workplace - and the world - no matter your industry or job title. Learn how to create a workforce of Social Intrapreneurs: Internal innovators who challenge their organization's status quo while developing and implementing solutions that both benefit their organization and create positive social and environmental impact.

During this session, Britta Durtsche from Net Impact will outline the valuable benefits of supporting intrapreneurs in the workplace and offer a tangible toolkit that will enable you to launch workplace projects, engage co-workers, and bring social and environmental change to your community.

Britta Durtsche serves as senior manager and is responsible for Net Impact's global chapter network, including the Global Fellows program, as well as our diverse portfolio of Impact Programs, including Impact at Work, Board Fellows, Service Corps, Curriculum Change, and the Net Impact Force for Change Award.

Recorded 4/11/12
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B Corporations: Building Business to be the Best FOR the World

B Lab

Being a competitive business today isn't just about a positive bottom line - it's about a positive triple bottom line, where people, planet and profit are all accounted for in measuring business success. Good social and environmental practices help contribute to consumer loyalty, employee recruitment and retention, and stronger profits. It's no longer enough to be the best in the world; companies must also prove they are the best FOR the world. This shift in consumer, employee and market factors has created a movement of companies embedding social and environmental missions into the DNA of the organization.

At the helm of this movement is B Lab, a nonprofit organization dedicated to using the power of business to solve social and environmental problems. B Lab is building a business community of certified B Corporations and the market infrastructure necessary to create a new sector of the economy that will redefine success in business.

Join VolunteerMatch Solutions for a conversation with B Lab's Director of Services, Vale Jokisch, who will share more information about what it takes to become a B Corporation and how these organizations are transforming the business sector. Participants will learn the key trends impacting the shift to more responsible businesses, share best practices of B Corporations and tips for how to get started.

Vale is the Director of Services at B Lab, a non-profit organization dedicated to using the power of business to address the world's most pressing challenges. Vale works to build a community of Certified B Corporations, giving certified companies the tools to improve their financial performance, deepen their social and environmental impact, and drive the movement to create a new sector of the economy that will redefine success in business.

Recorded 3/27/12
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Green the Team: Five Practices for Engaging Employees in Sustainability

Raphael Bemporad

Leading companies are recognizing that sustainability can be a competitive advantage, but only if it resounds across the entire organization. Employee engagement can save costs, improve morale, inspire creativity, drive innovation and attract and retain talent.

Brand innovation firm BBMG discusses how to get started with smart strategies, practical case studies and tips for overcoming some of the most common challenges.

Raphael Bemporad is a champion for a new approach to branding that puts values behind every marketing initiative. An expert in brand strategy, cause marketing and public affairs, Raphael has led campaigns that are international in scope and diverse in terms of issues and industries. He has directed recent initiatives for clients such as Seventh Generation, Samsung, Earthbound Farm, Brown-Forman, Ocean Conservancy and Social Venture Network. Raphael also has an extensive background in political communications and public affairs, serving a state governor, senator and U.S. congressman.

Recorded 2/29/12
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Breakthrough Nonprofit Branding: Strategies to Stand Out and Win Volunteers

Jocelyne Daw

How does your organization stand out and demonstrate your unique value? How do you raise more funds, engage more supporters and volunteers and promote your important cause? With over 2 million organizations in North America competing for shrinking dollars and consumer share-of-mind, it iss vital that nonprofits have a compelling and focused brand.

A strategically built and managed brand is one of the most overlooked and cost-effective ways a nonprofit can create value, improve its effectiveness, and rise above the crowd in a complex and competitive marketplace. Learn how you can turn your brand into a strategic competitive advantage that will transform your organization and the way people view and support it.

Jocelyne Daw is an internationally published author, speaker and leading expert on leveraging the power of CSR to drive purpose and create a meaningful connection between people and the places they work and do business with.

Recorded 2/22/12
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Building a Flexible - and Sustainable - Volunteer Engagement Program

Building Flexible EVP

Employees want their companies to offer the chance to get involved in local communities. But a set-it-and-forget-it program will nott be enough to keep employees engaged and enthusiastic over the long haul. Programs today must be approached more like business programs - ones that can flex with changing environments and circumstances. This session will teach you how adopting a Change Model and being flexible can prepare your organization for the changing tides of volunteer engagement in the coming year.

VolunteerMatch was joined by Suzanne Osten of UnitedHealth Group and Erin Dieterich of Discovery Communications, where they shared how they adopted a flexible model that allows their programs to thrive over time.

Panelists:

  • Vicky Hush, VP of Client Services and Strategic Partnerships, VolunteerMatch
  • Suzanne Osten, Director of the Office of Social Responsibility, UnitedHealth Group
  • Erin Dieterich, Manager of Corporate Relations & Strategic Partnerships, Discovery Communications

Recorded 1/31/12
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Cause Marketing on Facebook: Truths, Tips and Trends from Pioneers

Cause Marketing Forum

Businesses seeking to do well by doing good via integrated corporate responsibility and cause marketing programs have turned in increasing numbers to Facebook, the 800-pound-gorilla of social media.

Like their counterparts in other disciplines, cause marketers are still figuring out how to reap the greatest impact from Facebook. To learn what is working — and what to avoid — the team at Cause Marketing Forum recently conducted dozens of interviews and published a white paper on the topic. Join Megan Strand (the primary researcher and author of this white paper) as she shares best practices, tips and truths for cause marketing on Facebook.

You will learn:

  • Why cause works on Facebook
  • How to navigate the changing expectations of nonprofit organizations
  • The importance of showing impact
  • Hot buttons for online voting contests
  • Pro tips for creating deeper engagement

Megan Strand is the director of communications for the Cause Marketing Forum and the white paper's primary author and researcher. At CMF, she sources and produces quality content for cause marketers via the company's website, blog and social media outposts. Prior to CMF, highlights of Megan's career included stints as director of operations and marketing for a continuing education company, internal communications specialist for a local government; marketing manager for a mid-sized non-profit and Peace Corps volunteer.

Recorded 12/13/11
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The CR Opportunity: Companies as Social Partners

Cone Communications

Welcome to the world of responsible business. The unequivocal takeaway from the 2011 Cone/Echo CR Opportunity Study, which surveyed 10,000 people in 10 countries, is that consumers globally believe companies have an explicit responsibility to help change the world.

In this session, Cone will profile the expectations and actions of consumers across the world and examine how companies and NGOs can tap this passion for business and social opportunity. Join Insights Supervisor, Sarah Kerkian, as she discusses key insights from the study including how companies can become social partners by engaging consumers through philanthropy and volunteerism.

Sarah Kerkian is the Insights Supervisor of Research and Insights at Cone Communications. Sarah's work bridges the Cause Branding, Corporate Responsibility and Research and Insights disciplines, and her expertise includes research strategy and execution, trend monitoring and analysis, writing and presentation development. Sarah has executed more than 10 industry-leading research studies in her time at Cone, including the first-ever consumer cause behavioral research and the brand-new global CR study.

Recorded 11/16/11
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Jet-Set Service: International Corporate Volunteering

CDC Development Solutions

Seven times as many companies are sending employees abroad to collaborate with local governments and NGOs on short-term pro bono assignments today, as compared to just five years ago. Companies such as IBM, Pfizer and FedEx have all reaped the benefits of embedding International Corporate Volunteer programs (ICV) into their business strategies. Why are these and other major companies investing in ICV so heavily?

Returning ICVs describe their experience as a cross between the Apprentice and the Peace Corps, challenging them to use their professional skills and expertise. Through intense, specialized assignments, participants immerse themselves in a foreign culture, working with local social enterprises and nonprofits to expand or improve services and support economic growth. It is no surprise that corporations have discovered these programs offer a powerful experiential learning opportunity that help participants develop leadership skills, hone collaboration capabilities, increase cultural intelligence and build a better understanding of business practices in emerging markets.

Join Amanda MacArthur from CDC Development Solutions for an introduction to ICV that will dive deep into case studies, trends and best practices. As lead of the organization's Global Citizenship and Volunteerism practice areas, Amanda is an ICV expert and will share several corporate programs that showcase a variety of ROI measures. The presentation will leave you with an understanding of key success factors for program design that are sure to inspire you to look at volunteerism and employee engagement in a new way.

Recorded 10/6/11
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Cause Marketing: An Introduction

Selfishgiving

Cause marketing has become the buzzword on the lips of every company interested in social good, but what does it really mean? And what does it look like in practice? Join Joe Waters, expert blogger and author of Cause Marketing for Dummies for a back-to-basics lesson on cause marketing, and advice for how companies can harness its power. In this session, Joe will explain the many forms of cause marketing and offer tips for how to build, execute and measure a program's success.

Joe Waters teaches small nonprofits and businesses how to use cause marketing and social media to establish, grow and deepen relationships with stakeholders. He's worked with many local and national companies, including Pepsi, Valvoline Instant Oil Change, Staples, Zipcar, Fuddruckers, Virgin America and The Boston Bruins.

Joe blogs at the web's #1 cause marketing blog, Selfishgiving.com. He's the co-author of Cause Marketing for Dummies.

Recorded 10/6/11
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How Companies Can Pay Tribute and Create Impact on 9/11

On the first anniversary of the September 11th attacks, David Paine and Jay Winuk established MyGoodDeed.org to support widespread observance and tribute to victims, survivors and public servants affected by the tragedy. Their mission is to inspire millions to pledge to perform good deeds, support charitable causes, volunteer and engage in other acts of compassion. In observance of the 10th Anniversary of 9/11, MyGoodDeed is leading a collective effort to organize the single largest day of good deeds and charitable service.

Join MyGoodDeed founder David Paine in the August 2011 edition of our Best Practice Network Webinar Series where he will discuss the history and evolution of this important national day of remembrance and offer advice for how companies can engage their audiences to pay tribute. David, a former resident of New York City, is senior advisor to PainePR, a national communications firm that specializes in corporate social responsibility and cause related issues, and a 2008 recipient of the nation's highest civilian volunteer service recognition, The President's Call to Service Award.

For more information about the 10th anniversary of 9/11 visit facebook.com/911day or 911day.org.

Recorded 8/23/11RECORDING

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Giving In Numbers: Emerging Trends in Corporate Philanthropy

Join VolunteerMatch for this Best Practice Network Webinar installment on emerging trends in corporate philanthropy with the Committee Encouraging Corporate Philanthropy. Through its proprietary Corporate Giving Standard database, now containing over $85 billion in giving data from more than 180 companies, CECP has delivered the industry's first comprehensive look at emerging trends in corporate philanthropy. We will be joined by Alison Rose, CECP's Manager of Standards and Measurement, who will share the trends in cash and non-cash giving, matching gifts, international giving, Fortune 100 contributions, employee volunteerism, giving motivations, and more.

Through live polling, audience members will join the conversation and contribute their perspectives on the findings. This presentation provides a sneak preview of the 2011 Edition of CECP's flagship data publication, Giving in Numbers, to be released in October.

Alison Rose manages the strategic direction of CECP's proprietary corporate philanthropy benchmarking initiative, the Corporate Giving Standard. She works one-on-one with Committee members and subscribers to collect data using a standardized measurement framework and helps corporate giving officers create compelling presentations for senior management that inform their budget decisions. Previously Rose worked at the University of Southern California's Rossier School of Education and Harvard University's John F. Kennedy School of Government. Her academic background includes a master's degree in public administration from the University of Southern California's School of Policy, Planning and Development, and a bachelor's degree, magna cum laude, from Middlebury College as a double major in mathematics and religion.

Recorded 7/13/11RECORDING

Want to Build an In-House Pro Bono Program? Ask these 5 Key Questions Before You Begin.

Join us for this Best Practice Network Webinar installment on pro bono programs with Taproot Foundation. Taproot Foundation is thrilled to announce the launch of a brand new tool designed for anyone interested in building (or scaling!) a pro bono program at their company: BUILD: A Blueprint for Pro Bono Program Development leads you through the key questions you should be asking when you develop a new program and provides tools and resources to help you find the answers you need.

The webinar will be presented by Lindsay Firestone and Diana Fischer of Taproot Foundation. Lindsay Firestone has built her career with a focus on cross-sector nonprofit capacity building. As the Senior Consultant in the Taproot Foundation's Advisory Services Practice, Lindsay works with companies to help them develop and scale their own in-house pro bono programs connecting the professional skills of their employees with the needs of nonprofits and other community partners. Since founding Taproot's consulting practice in 2008, Lindsay has worked with over a dozen Fortune 500 companies across industries to develop customized, impact-oriented pro bono programs that are strategically aligned with their business and philanthropy goals.

Diana Fischer is a consultant with the Taproot Foundation's Advisory Service practice and has been with Taproot since 2009. Through direct consulting and the development of sector-wide resources and tools she engages a growing number of key companies and institutions in the pro bono service movement. Diana specializes in program design and evaluation, and has been the lead architect behind several of Taproot's recent thought leadership tools and trainings.

Tuesday, 6/28, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Leveraging Social Media and Tapping Volunteers to Raise Big Bucks

Did you know that people who volunteer also donate far more money than non-volunteers? They're also more likely to spread the word, share your mission, and ask their friends and co-workers to donate. While awareness of the strong connection between volunteering and donating is growing, many nonprofits have been slow to integrate fundraising with volunteer engagement, and fewer still have strategies to tap into the connections and wealth of their volunteers' own personal networks. That's too bad, because today this new take on the old model of peer-to-peer fundraising is easier than ever, thanks to social media making fundraising, email solicitation, and "friend raising" accessible and affordable.

In this special Best Practice Webinar for nonprofits, nonprofit experts Darian Rodriguez Heyman and Sean Sullivan will discuss the practical tools and strategies of online peer-to-peer fundraising that appear in Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals, a new book for nonprofit organizations edited by Heyman with a chapter on online peer-to-peer fundraising by Sullivan. Among the topics covered in the Best Practice Network webinar, the two will discuss how to attract and organize supporters using online social media tools like Facebook, Twitter, LinkedIn, and Youtube; how to leverage social networks of supporters; best practices in online solicitation; and how to build and activate a volunteer corps of solicitors. The subject matter will be appropriate for all nonprofits, with a special focus on the needs of both grassroots organizations and regional or national nonprofits with multiple chapters. It will also be of interest to employee volunteer program administrators and corporate marketers who are interested in learning how to make cause engagement campaigns more viral and sharable.

After five years of service, Darian Heyman Rodriguez (Twitter: @dheyman) recently stepped down as Executive Director of Craigslist Foundation. While there, he helped launch Nonprofit Boot Camp and educated, empowered, and connected over 10,000 graduates. His new book, Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals, includes practical tips and tools from VolunteerMatch President Greg Baldwin and 49 other recognized experts across 35 topics. Heyman recently launched a nationwide Social Media for Nonprofits conference series and his Advancing Social Impact blog on Skoll Foundation's Social Edge. Heyman previously served as a Commissioner for the Environment for the City and County of San Francisco and currently is a public speaker that provides strategy, messaging, and fundraising consulting for nonprofits and green economy organizations.

Sean Sullivan (Twitter: @SeanforOakland) has been a student of the non-profit field for 15 years. In that time, Sullivan has held leadership positions at Covenant House, Equality California and the Center for Environmental Health. A graduate of St. Bonaventure University, Sullivan is certified in Non-Profit Management from Stanford University, and studied environmental science at Oxford University. He currently serves on a number of community-serving boards, chairing the Khadafy Washington Foundation for Non-Violence, and is the immediate past president of the Association of Fundraising Professionals Golden Gate Chapter. Sullivan is a contributing author to Nonprofit Management 101 and presents on utilizing social media to support fundraising and major gifts for small shops.

Thursday, 6/16, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Measuring the Value of Volunteerism: Practical Techniques and ROI Benchmarking Results

What can your company learn from the most comprehensive evaluation of the impact of employee volunteering ever? In the latest Best Practice Network webinar from VolunteerMatch, Farron Levy, president of True Impact, will discuss the findings of the Volunteerism ROI Tracker initiative - a program sponsored by the Points of Light Institute and delivered by True Impact, a leading provider of web-based tools and support services for measuring corporate citizenship programs.

Now more than ever, managers of volunteer programs feel pressure to prove the value of their programs, invest more strategically (i.e., do more with less), and promote accountability and continuous improvement among the causes they support. Yet, most lack a key tool for success: effective and practical measures.

The initial results of the Volunteerism ROI Tracker are based on impact data collected from employee volunteer programs at 21 leading companies, including Boeing, Coca Cola, Deloitte, GE, Pfizer, and UPS. The Tracker collects impact data directly from each participating organization's volunteers, and reports findings against benchmarks in impact areas include social value, participant satisfaction, skill development, sales, recruitment, and stakeholder relations. (For more information on the study, or becoming a participant, click here.)

Farron Levy is president of True Impact, which provides web-based tools and consulting services to help organizations quantify the social, financial, and environmental return on investment (ROI) of their corporate citizenship activities. True Impact's "triple bottom line" evaluations have been adopted by Allstate, Deloitte, GE, Home Depot, PNC Bank, and Verizon among others.

Farron was previously a partner and director of cost-benefit-analysis services at SmithOBrien, a social auditing firm; an analyst with Industrial Economics, Inc., an environmental and economic consulting firm; and an advisor to City Year, New Profit, and CitySoft. He has also managed urban economic development projects for the Commonwealth of Massachusetts, Social Venture Network, and CitySkills (where he was executive director), and is currently an associate staff member of Boston College's Center for Corporate Citizenship, where he teaches coursework on ROI evaluation. Farron earned an MPP from Harvard University, and a BS with university honors from Carnegie Mellon University.

Thursday, 5/19, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Creating and Sustaining Successful Business-Community Partnerships

Please join us for the first webinar in a series on corporate engagement tool kits from leaders in the field. Through the remainder of 2011, the VolunteerMatch Best Practice Network Webinar Series will occasionally bring expert speakers and organizations to discuss various tool kits for improving engagement.

Corporate Voices for Working Families (Corporate Voices) is the leading national business membership organization shaping conversations and collaborations on public and corporate policy issues involving working families. A unique voice, Corporate Voices provides leading and best-practice employers a forum to improve the lives of working families, while strengthening our nation's economy and enhancing the vitality of our communities.

On this webinar, John-Anthony Meza, Vice President of Workforce Readiness, Corporate Voices, will highlight two series of tools that the organization has created, as well as provide best practice examples and tips on how to achieve the successful business-community partnerships your organization is looking for. Participants will have the opportunity to share their successes and challenges in creating partnerships and will walk away with the next steps they need to create and sustain their partnerships.

Thursday, 4/28, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

The End of Fundraising: Market Your Results, Sell Your Impact

Join us for this insightful webinar on the changing nonprofit/corporate fundraising landscape!

Is your organization really making a difference? Can you measure your impact and clearly communicate your value to donors? Today, just doing good isn't good enough. Next generation donors, foundations and government agencies are making decisions based on results, not just efforts. In short, it's not just about who you know; it's about the outcomes you can deliver. This workshop empowers you to move beyond psychic benefits and create real leverage in your fundraising efforts. This session will include case examples of organizations that have used their results to raise more money and will give you the practical tools necessary to measure, market and sell your impact to funders and other key stakeholders.

Jason Saul is one of the nation's leading experts on measuring social impact. He is the founder and CEO of Mission Measurement LLC, a strategy consulting firm that helps corporations, nonprofits and public sector clients to measure and improve their social impact. He has advised some of the world's largest corporations, government agencies and nonprofits, including: Walmart, Starbucks, McDonald's, Kraft Foods, Levi Strauss & Co., Easter Seals, American Red Cross, the Smithsonian and the U.S. Agency for International Development. Prior to founding Mission Measurement, Jason practiced as a public finance attorney at Mayer, Brown in Chicago.

Thursday, 4/7, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Leveraging the Power of Branding and Communications for Employee Volunteer Programs

As the recovery from Great Recession limps along, companies are asked to do more with less. The trend is especially clear when it comes in Corporate Social Responsibility, where philanthropy programs often feel the impact of these cuts first. And yet as companies cut back, the pressure to give back only increases, especially in sectors that have taken reputation hits in recent years.

Employee volunteer programs (EVPs) can go a long way toward restoring a tarnished reputation and building employee morale. Yet this can only happen if the program is communicated in a way that maximizes its impact - on the company's reputation, on employee morale and (most critically) on community partner organizations.

This webinar will help administrators of EVPs learn about the benefits of effective brand building for reaching key audiences. Howard Breindel and Seth Margolis of DeSantis Breindel will examine seven principles for leveraging communications to enhance the long-term success and impact of your EVP. DeSantis Breindel is a corporate branding and marketing communications firm that works with for-profits and non-profits to transform brand identity, craft key messaging, and develop innovative marketing strategies.

Tuesday, 3/15, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Download the White Paper: Branding Employee Volunteerism: Building Culture and Community (pdf)

What's the Deal with Micro?: How Companies Can Use Microvolunteering to Deepen Employee Engagement

Join us for this webinar with Co-Founder of Sparked.com (formerly The Extraordinaries), Jacob Colker, and Joseph Pigato, VP of Business Development, who will discuss the microvolunteering landscape and what CSR-minded companies need to know.

Colker co-founded, with Ben Rigby, Sparked in 2008, a for-profit social enterprise, and launched the world's first microvolunteering network, Sparked.com in 2009. Sparked.com brought crowd sourcing technologies to the fingertips of nonprofits - connecting them with individuals and companies interested in giving their time and talents. Today, Sparked.com has helped over 150,000 people microvolunteer their time for nonprofits all over the world.

With their combined passion and expertise in microvolunteering, Colker and Pigato will discuss what corporations need to know about micro, how micro can help companies expand their volunteer programs, and how Sparked.com works. This webinar will prepare CSR professionals and employee volunteer managers to confidently engage in the microvolunteering trend and provide resources to their volunteering communities.

Tuesday, 2/15, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Social Innovation, Inc.: 5 Ways to Profit from Social Change

Join us for this insightful webinar on social impact to kickoff the new year! Business consultant and leader on measuring social impact, Jason Saul, Founder and CEO of Mission Measurement LLC, will explore the concept of social responsibility and empower companies to take back control of the social agenda.

This session, based on Jason Saul's book Social Innovation, Inc., explores the concept of social responsibility and empowers companies to take back control of the social agenda. Issues like the environment, education, health care and international development are now huge areas of economic influence...and business opportunity. To seize this opportunity, companies must develop a new generation of social strategies. Instead of using business to drive social change, companies are using social change to drive business.

Jason Saul is one of the nation's leading experts on measuring social impact. He is the founder and CEO of Mission Measurement LLC, a strategy consulting firm that helps corporations, nonprofits and public sector clients to measure and improve their social impact. He has advised some of the world's largest corporations, government agencies and nonprofits, including: Walmart, Starbucks, McDonald's, Kraft Foods, Levi Strauss & Co., Easter Seals, American Red Cross, the Smithsonian and the U.S. Agency for International Development. Prior to founding Mission Measurement, Jason practiced as a public finance attorney at Mayer, Brown in Chicago.

Follow the webinar conversation on Twitter with #BPN_Saul and @VM_Solutions.

Thursday, 1/25, 2011 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Future Trends in Corporate Giving

This December, the VolunteerMatch Best Practice Webinar Series is excited to introduce Courtney King, Manager of Communications for The Committee Encouraging Corporate Philanthropy, who will share insights from the new report, "Shaping the Future: Solving Social Problems through Business Strategy" ( Read). The report, based on research by McKinsey & Company, draws on over a dozen interviews with leading global CEOs to develop a pathway to sustainable value creation from a company's corporate social responsibility program in 2020.

This webinar will delve into trends that will affect business in the next decade and explore possible scenarios for the future based on how companies address social challenges important to their business. This interactive webinar will provide insights into how a company can choose the right issue to address and how they can embark upon successful collaborations with partner organizations in order to amplify the impact of their engagement. The Committee Encouraging Corporate Philanthropy is the only international forum of business CEOs and chairpersons focused exclusively on corporate philanthropy. Its mission is to lead the business community in raising the level and quality of corporate philanthropy.

Courtney King develops and executes the Committee's strategy for news media coverage, member communications, and online activities and runs CECP's executive events, including the Board of Boards CEO Conferences and the annual presentation of the Excellence Awards in Corporate Philanthropy. Courtney spearheads the media platform of International Corporate Philanthropy Day and works closely with the CECP community to promote this outreach initiative. She is also the editor of The Corporate Philanthropist, and is instrumental in increasing the visibility of corporate philanthropy in print, online, and broadcast media.

Thursday, 12/2, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Corporate Volunteering: Top 7 Requests and The Bad, Better, and Best Responses

Senior Consultant Chris Jarvis, Realized Worth, will discuss the seven most common requests for improving nonprofit and corporate volunteer relations. How can you avoid wasting valuable time during volunteer activities? Join this webinar and learn how to guide nonprofits to the 'best' response.

Over the past 20 years, Chris has worked with organizations across North and South America, Europe, Africa and Asia utilizing a model that elevates volunteerism from a task-oriented activity to a transformative experience. Chris and his business partner, Angela Parker, act as expert writers on several websites including, 3BLMedia.com, APEsphere.com, and SocialFinance.ca. Chris is currently collaborating on a book which will be a comprehensive guide to Corporate Social Responsibility for HR managers.

Thursday, 1/21, 2010 —9:00 AM - 10:00 AM PACIFIC / 12:00 PM - 1:00 PM EASTERN— RECORDING

From Jitterbug to Twitter: Harnessing the Power of Multiple Generations in Employee Volunteer Programs

Which age-group volunteers the most? Which volunteers the least? Why? Most important: How can you engage across this generational divide at your company to increase participation? In this webinar, Sherri Petro will demonstrate how to leverage knowledge of generational thinking to decrease misunderstanding and increase communication.

President of VPI Strategies and founding partner in Workplace Evolution, Sherri has been consulting for 9 years in the for-profit, nonprofit, and government sectors after a 16-year corporate career. She is acutely aware of generational misunderstandings that result from different belief structures and the lack of coherent communication. Learn the solutions and proven tips to increase volunteer participation by creating understanding and making connections on both theortical and practical levels.

Tuesday, 2/16, 2010 —9:00 AM - 10:00 AM PACIFIC / 12:00 PM - 1:00 PM EASTERN— RECORDING

Introduction to Measurement and Evaluation - Creating a Roadmap for Measuring Your Multiple Programs

A company’s portfolio of programs spans a number of issues, reaches a variety of stakeholders, and gets implemented in many locations. How can a Corporate Community Involvement (CCI) professional collect the appropriate level of data that will help guide development? Which programs need to be evaluated? What do your internal and external stakeholders need? Join Thomas Knowlton and Chantell Johnson from consulting firm TCC Group for this Webinar. They will provide an overview of the different tools and processes available, as well as a framework for mapping out your various program measurement needs.

Thomas Knowlton, TCC Group's Vice President and Director of the Corporate Practice, has worked in the field of Corporate Citizenship since 1995, and has over twenty-five years of experience in management and strategic planning. Chantell Johnson, the firm's Director of Evaluation, brings experience in program evaluation, management and administration as well as organizational assessment.

Thursday, 2/25, 2010 —9:00 AM - 10:00 AM PACIFIC / 12:00 PM - 1:00 PM EASTERN

Motivating Volunteers in Tough Times

A recent study from LBG Associates and LBG Research Institute found that employee volunteer managers wildly overestimate how much their volunteers value being recognized for their involvement. Where is the disconnect between managers and employees? What then motivates employees to volunteer if it is not recognition?

Join us for a complimentary webinar with Linda Gornitsky, PhD, from LBG Associates. Linda will present on her recent research, sharing a number of surprising findings, followed by open discussion. LBG Associates is a woman-owned consulting firm focused on designing, implementing, and managing corporate citizenship and community outreach programs and initiatives. Founded in 1993, LBG Associates drives social change through expert advice; cutting-edge research; and implementation of strategies, programs, policies, and procedures.

Thursday, 3/25, 2010 —9:00 AM - 10:00 AM PACIFIC / 12:00 PM - 1:00 PM EASTERN— RECORDING

Incentivize Your Program: A Discussion on Dollars for Doers

Are you interested in launching a Dollars for Doers program? Are you having trouble making the case to your internal team? Join this webinar for some insightful comments and solutions for launching and sustaining a successful program. Bea Boccalandro will kick-off the session with an overview of the Dollars for Doers landscape, followed by presentations from VolunteerMatch guest client speakers.

Bea helps businesses design and evaluate their community involvement programs. She is the author of Mapping Success in Employee Volunteering: The Drivers of Effectiveness for Employee Volunteering and Giving Programs and Fortune 500 Performance. She serves as a faculty member at the Boston College Center for Corporate Citizenship, where she teaches in the areas of corporate-nonprofit partnerships and employee volunteering.

Wednesday, 4/21, 2010 — 11:00 AM - 12:00 PM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Defining Your Triple Value Proposition: Harnessing the Power of Practical, Social and Tribal Benefits

Are you tapping the passion of the new consumer? Enlightened consumers are 10% of the population but three times more likely to be influencers who shape the conversations and behavior of the other 90 percent. And they want brands to deliver on a combination of practical, social and tribal benefits. Join BBMG for an engaging session where you can gain research insights from their proprietary online community of conscious consumers, review real-world case studies for defining your Triple Value Proposition(TM) and discover how to leverage the passion, purpose and participation of values-driven consumers to drive innovation, growth and positive social impact.

Raphael Bemporad and Mitch Baranowski, Co-Founders of BBMG, bring a wealth of experience and knowledge from the fields of brand strategy, political communications, strategic consulting, and research. Raphael and Mitch gave the 2009 VolunteerMatch Client Summit Keynote Speech on 'Redefining Value in the New Economy'. We are excited to have them back to share on their latest research.

Tuesday, 5/18, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN

Storytelling as Best Practice

Since we first began talking to each other, telling stories has been an effective way to capture attention, engage an audience, and motivate them to act. Modern technology has given us shiny new tools to help us communicate - Twitter, Facebook, etc. - but in our fervor to remain current (and appear professional) we often ignore our natural inclination to tell a good story. In this webinar, Andy Goodman, Cofounder and Director of The Goodman Center, a marketing and communications consulting firm, will explain why he believes storytelling is the single most powerful communication tool we possess, and he will offer specific ways a company can use stories to advance its mission.

Andy Goodman is a nationally recognized author, speaker and consultant in the field of public interest communications. Along with the book, Storytelling as Best Practice, he is author of Why Bad Ads Happen to Good Causes and Why Bad Presentations Happen to Good Causes. He also publishes a monthly journal, free-range thinking, to share best practices in the field.

Tuesday, 6/15, 2010 —9:00 AM - 10:00 AM PACIFIC / 12:00 PM - 1:00 PM EASTERN

Disaster Relief & Preparedness, Part 1: Corporate Collaboration for Haiti

Early in 2010, we witnessed a groundswell of altruism as people across the nation sought ways to bring relief to victims of disasters around the world. From the earthquakes in Haiti and Chile, to the flooding in Tennessee, to the current crisis in the Gulf of Mexico, the desire to help those in need has been overwhelming. In these times of immediacy, the most successful ways to contribute and be of service are to engage in an open dialogue, plan in advance, and be creative with your resources.

To help companies respond to employees' desire to be of service during times of crisis, VolunteerMatch is pleased to host a new, free, two-part Webinar series on Disaster Relief and Preparedness.

Join us on Tuesday, August 3rd for the first part of the series where we'll talk with Minneapolis-based UnitedHealth Group, Medtronic, Toro, and Kids Against Hunger and learn about their joint effort to respond to the Haiti Earthquake. The discussion will focus on best practices in defining a clear corporate/nonprofit relationship, managing employee expectations during disaster response, and developing a strong plan in advance.

In part two of the series, Thursday, September 23, we'll take a look at the long-term partnership to provide aid in times of crisis between Ryder System, Inc. and the American Red Cross . We will discuss the necessary aspects to developing and maintaining such a partnership. Ryder System, a commercial vehicle and distribution company, has a long history of partnering with American Red Cross, by providing transportation and logistical support, employee volunteers and grant donations for the American Red Cross Annual Disaster Giving Program.

Tuesday, 8/3, 2010 —11:00 AM - 12:00 PM PACIFIC / 2:00 PM - 3:00 PM EASTERN

Finding The Sweet Spot: How to Turn Strategic Aspirations into Reality for Your Community Involvement Program

Have you developed a love-hate relationship with the term "being more strategic"? Many corporate community involvement professionals are increasingly tasked with creating strategic charitable initiatives that align with business priorities and deliver benefits to communities and employees. But how many of you have encountered hurdles along the journey? Join us for this valuable session where we'll share practical tips and examples that will help you navigate your way through a strategic planning process. The goal is to find the sweet spot for your giving as well as explore ways to align your employee engagement to those key 'strategic' initiatives.

Cori Cunningham of Changing Our World and Brandon Tidwell of FedEx will provide insights on how to establish strategic philanthropy programs and tactical ways to activate employees around them. We'll focus our discussion on trends in the field as well as tell the story through the lens of EarthSmart Outreach, a cross-enterprise effort at FedEx to invest in charitable programs that align with the company's environmental strategy.

Cori is a Senior Managing Director at Changing Our World, a consulting firm dedicated to philanthropy. She leads the firm's Corporate Social Engagement practice, helping corporations and brands develop and implement community engagement strategies that support both their business, and the communities they serve. Brandon Tidwell is a Program Advisor within Global Citizenship at FedEx Services, and current manager of EarthSmart Outreach.

Thursday, 8/26, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN

Enter the Relationship Era: Why a New Era of Marketing Will Benefit All Stakeholders

Advertising is now a $444 billion global business built to persuade and manipulate. But people today are too sophisticated and informed to fall prey to such manipulation. Marketing is entering a new era, one imc2 calls the Relationship Era , where the role of marketing is to foster sustainable relationships between brands and people. This new model, and its fundamental shift in thinking and practice, has the potential to benefit multiple stakeholders simultaneously: employees, customers, suppliers, investors, and society.

Mark McKinney, SVP of Engagement Marketing, and Jonathan Feinstein, Positive Impact coordinator, will lay out the shifting terrain of marketing today and explore what it will take for for-profits and not-for-profits alike to thrive in the Relationship Era. Will success demand a different kind of relationship between these entities? Between marketers, CSR officers, and community-based organizations? Can we already see this shift in new approaches to corporate volunteerism and philanthropy?

Mark McKinney came to the marketing world later in life (his first career was as a professor of medicine, using his Ph.D. in Psychology). After working in management consulting and coaching, he eventually succumbed to the allure of the Internet, where he has been plying his trade for the past 15 years. He has led digital marketing firms for the past eight of those years. Some of Mark's clients at imc2 include The Coca-Cola Company, Procter & Gamble, Pizza Hut, Samsung Mobile, and Booz Allen Hamilton, among others.

Jonathan Feinstein has authored imc2's three GRI-compliant CSR reports and manages the agency's pro bono engagements, volunteer initiatives, philanthropic giving, and environmental impact. He is a founding member of the Net Impact professional chapter in Dallas-Ft. Worth, an active member of the North Texas Clean Air Coalition, and a proud alumnus of Teach For America.

Thursday, 9/9, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Disaster Relief & Preparedness, Part 2: A Lasting Partnership - Ryder System, Inc. and The American Red Cross

As we've seen in Haiti, Nashville, the Gulf Coast, and elsewhere, corporate-nonprofit partnerships that are developed, evaluated and tested far in advance, can be key players in effective disaster response. What are the priorities for companies that are planning new partnerships in preparedness and relief?

In part two of our Disaster Relief & Preparedness webinar series, Bob Brunn, VP, Investor Relations and Public Affairs, at Ryder System, Inc., and Katie Stewart, Officer of Corporate Partnerships, at American Red Cross, will share the evolution of their corporate-nonprofit partnership and the impactful giving and support that has resulted.

Using the Ryder and Red Cross partnership as an example, this webinar will offer information about how to improve corporate-nonprofit partnerships, describe obstacles that Ryder and American Red Cross have faced while formalizing their partnership, and share best practices for developing clear goals. We hope this webinar will serve as a resource for those companies and nonprofits interested in strengthening or creating new partnerships. Rather than "reinvent the wheel," join us to learn from a partnership that has had real success in helping to deliver for communities in times of need.

Thursday, 9/23, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN

8 Proven Pro Bono Models for Community and Business Impact

Before your company embarks on a pro bono project for a good cause, it's important to explore the right model. In the latest Best Practice Network webinar from VolunteerMatch, Taproot Foundation's Carol Guttery will provide an overview and case studies of eight different ways that companies can contribute their services to social benefit organizations.

Effective pro bono service comes in many shapes and sizes. The ideal situation for any corporation wishing to develop or expand a pro bono program is to find a solution that marries its goals for social sector impact with its goals for corporate engagement.

In this webinar, Carol Guttery, Director of Program Development, Advisory Services, for Taproot Foundation will examine eight proven models of pro bono service. Ms. Guttery will offer case studies that describe and illuminate each model, and discuss each one's particular characteristics and potential for bringing benefit back to the social sector and the corporation.

At the Taproot Foundation, Carol Guttery helps companies to assess, develop and scale their own effective pro bono programs. Through its Service Grants, Taproot Foundation brings together skilled volunteers to contribute pro bono services as a team to qualifying community organizations. Ms. Guttery has had a leadership role in growing the national nonprofit organization's Service Grant initiative from a two-city program to one that currently supports over 350 pro bono projects in five cities, and Ms. Guttery has developed tools, processes and best practices that helped to establish the standard for quality delivery of pro bono services to nonprofits.

In addition to the Taproot Foundation, Carol has spent time in the nonprofit sector working for the Sierra Club, helping to grow its National Advisory Council and also as a pro bono consultant for Wildlife Conservation Network. She also worked for 18 years in the corporate sector.

Thursday, 10/21, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN— RECORDING

Employee Volunteers & Social Media: Best Practices in Storytelling for Your Company

In this Best Practice Network webinar from VolunteerMatch, corporate volunteering consultant Chris Jarvis, of Realized Worth, will help your company learn how to let employees tell their volunteering stories through social media.

Companies that are doing great things in their communities have great stories to tell - stories that can inspire customers, motivate employees and earn public respect.

Unfortunately, many of these stories are never told. Instead, they are filed away, lost in the chaos of everyday life and work. While policies that discourage employee-led communications about company programs are occasionally to blame, most companies either don't know how to enable employees to share their engagement stories, or else believe they simply don't have the time or resources to do it.

The truth is, the potential for companies to publicize the story of their community engagement has never been greater thanks to social networking tools like Facebook, Twitter and LinkedIn. Companies, employees and even customers are able to share stories of meaningful community involvement through multiple, dynamic venues.

While it may not be as easy as starting a blog or sending a few tweets, this webinar, "Employee Volunteers & Social Media: Best Practices in Storytelling for Your Company," will show you it isn't as difficult as you may think. In fact, it's probably exactly what your corporate volunteering program has needed all along.

Thursday, 10/28, 2010 —10:00 AM - 11:00 AM PACIFIC / 1:00 PM - 2:00 PM EASTERN

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Posted 02/24/2015 by Tessa Srebro

VolunteerMatch caught up with some of the speakers, sponsors and presenters from the 2014 VolunteerMatch Client Summit and asked them what they thought about the event and about corporate volunteerism. We heard from General Motors, MGM Resorts International, and ConAgra ... Continue reading ... more >

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The CSR Food for Thought series is a roundup of relevant news from around the web that you may have missed last week, presented to you in one bite-sized blog post every Monday. Follow us on Twitter for CSR news ... Continue reading ... more >

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If your company currently has an employee volunteer program (EVP), that’s amazing! EVPs increase employee satisfaction and retention, and can be a key tool for recruiting top talent. A formal EVP also allows you to track results, so you can ... Continue reading ... more >

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At VolunteerMatch, we’ve talked and talked (and talked and talked) about the benefits of employee volunteer programs, including volunteer time off (VTO). In this series of posts, we’ll interview some of our own employees to find out how they spend ... Continue reading ... more >

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The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post. Follow us on Twitter for CSR news and trends throughout the week: @VM_Solutions. This week’s roundup ... Continue reading ... more >

Posted 02/10/2015 by Tessa Srebro

We’ve talked and talked (and talked and talked) about the benefits of employee volunteer programs, including volunteer time off (VTO). Now we want to show you. In this series of blog posts, we’ll interview some of our own employees to find out how they spend their volunteer hours, and why ... Continue reading ... more >

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It’s that time of year - love is in the air. Many cringe at the thought of Valentine’s Day, calling it an over-commercialized, high-pressure holiday for couples. But I choose to look at it differently. I choose to celebrate love ... Continue reading ... more >

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